The two colors I received is the perfect true universal red (#400) and a vibrant rose (#505) - right up my alley and perfect for all my upcoming holiday parties. Their website claims it has an eight hour wear, which is true from my experience and it's lightweight so you can barely feel the lipstick on your lips (aka, the thinner formula than what I'm used to. The formula is four times thinner and has twice as much color as your traditional lipstick. The point in the brush is also different from your traditional liquid lipstick and it plays a huge role in an easier application. It's way more convenient to trace your cupid's bow and outer lip corners. All liquid lipsticks need to adapt to this brush immediately!
I'm obsessed with how AMAZING this lipstick was and I was more disappointed in myself for jumping into negative conclusions because I was so wrong. The Lip Magnets sell for $38 a pop so it's pricier than your average lipstick but the quality is beyond average!
*pr samples included